Jim Lets AI Rewrite His Worst Offer… and Accidentally Creates a Money-Printing Monster
“Jim” is allowing us to share this case study on the condition that we do not reveal his identity. Every marketer has one—the offer they don’t...
Category: Copywriting
Discover the art and craft of writing sales letters and emails that pull in orders like crazy
Double Your Conversions with this Hidden Sales Letter
If you’ve read enough spy stories, you’ve seen how messages can be hidden within messages. Maybe every 14th word on the page spells out the location of buried treasure, or the first letter on every page spells the time and date when they break out of prison, or…
You get the idea.
What Makes Content Go Viral?
I saw a forum thread the other day, in which a new marketer wanted to know what viral content was, and how to make something go...
How to Write for SEO Without Going Crazy
When you’re struggling to write your latest blogpost, you probably don’t want to have to worry about SEO, too. There is one theory that says you...
27 Great Words To Use In Your Headlines
Ted Nicholas invested millions of dollars testing which words are most effective in headlines. If tastefully done, you can combine one or more of these words...
